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Top-Rated Ceramic tile pros in Horicon - Updated Nov 2026

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Ceramic Tile FAQs, answered by experts

Larger tiles can be difficult to install because they’re heavier and bulkier than their smaller counterparts, which makes them harder to haul around and put in place. Plus, if you don’t install the tiles correctly, they could crack or break. For these reasons, it’s best to hire a professional for large-format tile installation.

Thinset mortar is the best adhesive for ceramic tiles on concrete. It is easy to work with and has a slower dry time than mastic or epoxy mortars. This longer dry time gives the installer more time to adjust tiles, which is especially useful for DIYers who may not have tile installation experience. It can also be built up to help level any depressions or gaps in the concrete subfloor.

No, you don’t need to remove the old grout before installing new tile over existing tile. In fact, the old grout helps fill in gaps between tiles, creating a more even surface for the new layer. However, it's important to ensure that the grout is clean, solid, and free of cracks or crumbling areas. Damaged grout should be repaired or replaced before proceeding. Cleaning the surface thoroughly and filling any low spots will help the new adhesive bond properly and ensure a smooth, stable installation.

Costs range from $5 to $15 per square foot for installation and $150 to $600 for repairs, depending on the material and complexity.

Tiles last for around 100 years or more. Tiles on backsplashes can last even longer since they’re less likely to crack under foot traffic or from accidental drops, but even tile in high-traffic flooring can last a century or more with proper installation and upkeep. Porcelain tiles are denser and stronger than standard ceramic tiles, so they’ll last longer, often pushing past the 100-year mark.

The Horicon, WI homeowners’ guide to ceramic tile services

From average costs to expert advice, get all the answers you need to get your job done.