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The best color to paint a brick fireplace comes down to personal taste. However, neutral colors—like white or gray—will open the space and create a bright modern look, making them popular options. However, choosing a bold color can turn your fireplace into a feature piece that will be the talk of all family gatherings. 

Brick stain doesn’t peel or chip and is much more durable than painting. That’s because the staining is absorbed into the brick instead of lingering on the surface as paint does. The color retains even under extreme weather conditions. Therefore, brick stain will save you a lot of time and cost on maintenance in the long run.

While painting can certainly change the look of a chimney, you should think twice about giving your brick chimney the old landlord special.

Painting brick is porous, meaning it’s full of tiny holes that can soak up moisture. Those holes also allow it to dry, though. So, when you paint it, you trap any moisture inside, providing an opportunity for mold, mildew, and water damage.

Paint also shows wear faster than naked brick. This means that once you paint a brick surface, you’ll have to keep painting it to maintain a clean look. A paint job is also harder to undo on brick because of its porous nature. Once you paint it, it’s hard to go back without some serious power washing—another added cost.

Most of the time, you don’t need to seal brickwork and can save that money for another area of home improvement. But if your brick is cracking or you live in an area with a lot of excess moisture (either in terms of rain or freezes), sealing can extend the lifetime of your home. But, make sure you use a breathable sealant, like siloxane, to allow the moisture to evaporate on its own.