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Vinegar and baking soda can effectively remove old carpet stains, and there are a few common methods for application. One method involves applying them separately: sprinkle baking soda over the stain, let it sit for 15 to 30 minutes, then vacuum it up. Afterward, blot the area with a solution of equal parts white vinegar and water. Another method combines the ingredients on the stain to create a foaming reaction that helps lift it. To do this, pour a generous layer of dry baking soda over the stain. Then, in a spray bottle, mix distilled white vinegar with warm water and a few drops of dish soap, and spray this solution over the baking soda. Let the mixture sit for several hours until dry, then wipe or vacuum up the residue and blot the area with a clean towel. You can repeat the process if the stain persists.

You can use chlorine bleach to lighten a colored carpet or clean a white carpet. Bleach will naturally lighten your carpet no matter its color; however, there’s no guarantee the color will be even throughout the carpeting.

If you decide to lighten your carpet with bleach, apply it using a carpet cleaner to provide a more even application. After applying it, be sure to suction it out from the carpet fibers and rinse thoroughly with clean water.

If you’re renting a carpet cleaning machine, the company should clean and sanitize it in between uses. If you’re concerned about cleanliness, you can ask the company about their process before you commit to renting the machine. 

Ozone smoke removal uses an ozone generator to eliminate stubborn odors from sources like house fires, wildfires, or cigarette smoke. Ozone (O3) is a highly reactive and unstable gas that effectively neutralizes smoke odors through a process called oxidation. It 'donates' its extra oxygen molecule to the organic compounds causing the smell, altering their structure and eliminating the odor, with oxygen being the primary byproduct. This method can be effective on building materials and furniture. However, because improper use of an ozone generator can be dangerous to your health, this treatment is best left to a professional.