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The two most common reasons wallpaper does not stick are a lack of preparation and improper adhesive. Be sure to use the wallpaper paste designed for the type of paper you choose. Before beginning your project, make sure the walls are clean and free of dust, grease, and oils.

You should be aware of the current wallpaper and interior trends before hanging it, especially if you are planning on selling or listing your home soon. Do people in your market tend to prefer bold designs and accent walls, or does having a simpler print all over seem like a better idea? Lastly, you want something that appeals to your aesthetic preferences; hanging wallpaper is an investment of your time and money after all.

If you prefer peel-and-stick to traditional wallpaper, you can skip the priming process. Many manufacturers don't require an additional primer if you’re installing peel-and-stick wallpaper to painted walls. However, if you’re applying peel-and-stick wallpaper to unfinished drywall, you’ll need to apply a primer first.

In most cases, it is not recommended to wallpaper over existing wallpaper, as the success depends on the type of paper already on the wall. While you might be able to cover non-coated wallpaper, you should never apply new wallpaper over a vinyl-coated one, which is more common. Doing so can lead to poor adhesion, resulting in bubbles, imperfections, and peeling. It can also trap moisture, potentially causing hazardous mold growth between the layers.

Even if the existing wallpaper is suitable, experts recommend applying only one new layer. Adding multiple layers (more than two total) can cause significant adhesion problems, leading to warping and bubbling. For the best results, the recommended approach is to remove the old wallpaper and all paste residue before hanging the new paper. If you are unsure about your wallpaper type, consider consulting a professional.