It is less costly to paint than wallpaper when you only consider the upfront cost. Wallpaper costs $320 to $820 when applied by a pro, while paint only costs $200 to $700 per room. However, when comparing wallpaper versus paint, consider the long-term as well. Wallpaper can save you money over time since it has a much longer life span than paint.

No, you don’t need to apply paint primer to your wall before hanging paintable wallpaper. Manufacturers design paintable wallpaper so that the paint will adhere effectively, so primer isn’t necessary. Plus, even if you opt for a light shade of paint, you won’t have to worry about the shade underneath showing through because you are painting on a light, white surface.

We don’t recommend wallpapering over older paper. That’s because creating layers of glue can invite bubbling or excess moisture on the wall’s surface. You should also prime your wall before applying wallpaper and smooth the wall as much as you can, and another layer of wallpaper complicates this process.

The color of the paint, its opacity, and the depth of the texture on the paper all affect how many coats of paint you need to apply to paintable wallpaper. You'll need at least two coats of paint to ensure even coverage. Don’t be surprised if you need to apply three coats if the embossing is very deep or if you use a dark color.