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When using a carpet shampooer, following the manufacturer’s instructions when choosing a cleaning solution is best, especially if you’re renting a shampooer.

Different rug cleaning companies may prefer different methods of cleaning for area rugs, but many prefer to steam-clean rugs and carpeting. Steam cleaning avoids using detergents and cleaners that can be sticky or contain harsh chemicals. Shampooing a rug requires using brushes to agitate and remove the cleaning agent from the carpet, possibly subjecting the carpet fibers to unnecessary wear and tear.

Wool rugs respond well to light steam cleaning. Steam cleaning can help lift the dirt out of a wool rug and eliminate odors. However, because wool rugs are so absorbent, excessive moisture can lead to mold and mildew growth, so you’ll need to be cautious with the amount of steam being used, and avoid steam cleaning more than once a year to protect the rug’s fibers.

Some of the worst and hardest stains to remove from carpets include dark-colored spills like red wine, coffee, blood, and ink. These can permanently discolor the carpet, especially if they aren't treated immediately, and are particularly visible on light-colored carpets. Bleach is also one of the worst culprits, as it causes near-instant color loss that cannot be restored through cleaning. For most tough stains, if DIY methods don't work, a professional carpet cleaner may be able to help. However, for bleach stains, the best option is often to dye or replace the affected area.