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Textured or patterned vinyl wallpaper designs are the best option for hiding imperfections. Embossed designs or faux finishes like brick, wood, or linen textures are especially effective at camouflaging dents, cracks, or uneven surfaces. Avoid smooth, shiny finishes, as they can highlight flaws rather than conceal them. 

Yes, many installation and painting services include wall preparation, such as patching holes, smoothing surfaces, sanding, and priming. It is recommended to confirm the specific preparations included with your provider.

The color of the paint, its opacity, and the depth of the texture on the paper all affect how many coats of paint you need to apply to paintable wallpaper. You'll need at least two coats of paint to ensure even coverage. Don’t be surprised if you need to apply three coats if the embossing is very deep or if you use a dark color.

It is less costly to paint than wallpaper when you only consider the upfront cost. Wallpaper costs $320 to $820 when applied by a pro, while paint only costs $200 to $700 per room. However, when comparing wallpaper versus paint, consider the long-term as well. Wallpaper can save you money over time since it has a much longer life span than paint.