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Purchase a selective herbicide that targets clover and similar weeds but doesn't take out your grass. You can also keep it from growing with corn meal gluten or remove clover from your lawn manually at the start of the season as part of your lawn maintenance checklist.

Provided you're using an appropriate starter fertilizer for grass seed, you can put down seeds and fertilizer at the same time. However, putting them down separately, one after the other, on the same day will help to avoid over- or under-applying the lawn food. Avoid using a fertilizer with weed control elements, as these will likely keep the grass seeds from starting.  

Hiring a lawn service company can free up your schedule for other tasks and ensure high-quality results. However, doing some of the maintenance yourself can reduce your monthly costs. Another factor to consider if it's worth it is whether you already own lawn equipment and tools you will need to keep your yard looking lush. Ultimately, it depends on your budget, schedule, and the type of tasks you need to complete.

If maintained correctly, natural grass should last between five and 15 years, or up to several decades, depending on your home’s climate conditions. You can extend your grass’ lifespan by treating it well, including regular mowing, weeding, watering, and preventative pest control. Consider hiring a local lawn care service to provide everything your grass needs to live a long, healthy life.