"Chad and his crew were absolutely amazing. From the first sales call, until the last nail of completion, I knew we could count on him. He had been referred, and we immediately felt comfortable with Chad, as he patiently explained the value in a significant undertaking - this roof will be there another 200 years, the quality is just that good! The work was on-time, professional, and the crew did a great job of cleaning up when they are done. We plan to use Metal Roofs Direct for other roofs when the time comes!"

"They were very professional, they stripped the roof and shingled in one day, they cleaned the entire yard and the price was very reasonable."

"Exceptional work, awesome guys to work with.HIGHLY recommend them for any work you need done"

"Love the look of the roof, looks like asphalt shingles but I got a steel roof. The installation crew were fast and professional. Great job!"

"Brothers did our roof after a hail storm. They were absolutely amazing to work with from selecting a shingle, insulation to the hr completed roof. Amazing service! Well priced! And honestly I recommend them to all of my friends and family. I could not be more impressed with a roofing company."

"Prompt, courteous, professional service. Expert work with attention to detail without oversite. Nice guys too."

"We were scheduled for a roof in September and company never showed up, so in December storm caused damage on roof. Contracted them to replace shingle roof. They put us in schedule and had it done within a week due to having damage. Very hard workers, no mess left, and very particular about picking up nails"

"The crew worked extremely hard and was efficient. Have recommended them to a neighbor who is also looking to get their roof replaced"

"Ethan spent time working with me to make a 50 year warranted roofing possible and was thorough and great to work with. I would recommend him for your roofing needs."

South Central Wisconsin Roofing has been protecting homes and businesses since 1971, delivering unmatched craftsmanship and reliability for over five decades. Family-owned and operated, we’ve built our reputation on integrity, quality, and fair pricing. From asphalt shingles to flat and metal roofing, we handle everything — residential or commercial — with precision and care. Every project is completed with top-grade materials and time-tested techniques to ensure lasting results. Serving Madison, WI, and surrounding communities, we treat every roof like it’s our own. Whether you need a new installation, a full replacement, or a professional upgrade, we guarantee dependable service from the first call to the final nail. Your roof is your first line of defense — trust the team that’s been perfecting it for over 50 years.\n\n