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First, you should figure out whether you have dormant or dead grass. Dead grass won’t come back, so you’ll have to reseed if you’re hoping for a lush lawn. However, grass can go dormant if it hasn’t received enough water or if temperatures are too cold. If it’s still decently warm outside, you can revive dormant grass by watering it. But if it’s mid-January in New England, for example, you’ll need to wait until the weather warms up again. If you want to keep grass green in winter, consider a grass like Kentucky bluegrass, which maintains its color year-round.

There are plenty of products to help green up your grass. Try an iron supplement spray or fertilizer that is rich in nitrogen. You can also apply a thin layer of compost on top of your lawn at the beginning of spring to give the grass a nutrition boost, which helps it achieve that bright color you are looking for. 

How often you should fertilize your lawn depends on its health. A healthy, lush lawn with good soil health may only need fertilizing once per year. Other lawns with shallow roots or that have been neglected or overly reliant on fertilizers may need an application as often as every six weeks.

Apply fertilizer in early spring and late summer to promote robust growth through the seasons.