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You can thicken new grass by using fertilizer, watering it 1 to 1½ inches per week, mowing when it is at an optimal height, and preventing weeds. You should fertilize your grass while you plant the grass seed, or soon afterward. Use an herbicide to prevent weeds or spot spray with herbicide to kill existing weeds.

Hiring a lawn service company can free up your schedule for other tasks and ensure high-quality results. However, doing some of the maintenance yourself can reduce your monthly costs. Another factor to consider if it's worth it is whether you already own lawn equipment and tools you will need to keep your yard looking lush. Ultimately, it depends on your budget, schedule, and the type of tasks you need to complete.

The best time to apply fertilizer to your lawn is in early fall, though some climates necessitate a different schedule. In most cases, avoid fertilizing late into fall, as this opens up your yard to winter injuries and poor health (though this is a great time to kill weeds.) You should avoid early spring fertilization, as this helps the grass leaves grow, but at the expense of developing root systems. Remember to water your lawn after fertilizing to increase its effectiveness and reduce the likelihood of runoff during a rainstorm. 

Lawns can be high maintenance, and therefore require regular spending if you’re not up for doing certain lawn care tasks yourself. But you can save time and money on lawn maintenance by mulching, composting, and planting species native to your area, so they keep alive with less ongoing TLC from you.