Permanent Choice Laser Hair Removal & Electrolysis

I wanted to share how I was treated by Permanent Choice. After many years of my loyal business, which included over $5,000 for laser, I was treated with immense disrespect. Their policy states there will be a charge of $25 for late cancellations and no shows. On each and every occasion for which I had a late cancellation or was a no show, I always paid the late fee with absolutely no complaints, which I know can’t be said for every customer that had to pay the $25 penalty. When booking my latest appointment, I was told I had to either be notified the same day I could get services or prepay the service plus a late fee and the electrolysis salary for the time they would have spent with me. This is not the policy which every client signs before attaining their services. In addition, it is illegal for any company to divulge an employees salary. They did not have a problem with the last appointment I made; however, they did have a problem booking my next appointment. I found that interesting since the technician cancelled my last appointment because of the weather, not me. Why was I held accountable for the technicians decision to cancel my appointment? When discussing this with Permanent Choice, they said and I quote, “If you say another word, I’m going to hang up.” Wow!!!! A business is threatening to hang up on a costumer. That is controlling and narcissistic behavior of which I do not tolerate. A good business recognizes the saying that makes them a good business, which is, you can disrespect some of the people some of the time, but you can’t disrespect all of the people all the time. If I am treated in a rude, disrespectful manner, there will be consequences for that behavior. Thank goodness our society has evolved, so all voices can be heard. Unlike years ago when the mistreatment upon others went unnoticed, we now have the internet to hold those businesses accountable that are rude and disrespectful to their clients. Most people read google and yelp reviews before choosing one business over another. There are many electrolysis in the Twin Cities to choose from; therefore, businesses can’t afford to have bad reviews, which luckily we now have a platform to be heard, thanks to social media and the internet. This company’s inappropriate, cruel behavior goes beyond what I have mentioned thus far. In one conversation when they inquired about my cancellations, for which I always paid the $25 late fee, I shared with the staff that I was going through a very difficult time this last year with my personal life and the unexpected death of my brother. The response I received was, “Everybody gets depressed.” Wow!!!!! Keep in mind I wasn’t asking for any favors as I always paid my late fee. The care and compassion of this company is underwhelming. All I can say to that is shame on you for treating me so cruel. Let’s hope Permanent Choice will learn a lesson from this. The lesson being there are consequences for rude, disrespectful behavior of which they will be held accountable. #nofilter Cheryl Blaha

The people who work at Permanent Choice are great. Hair removal is not a pleasant activity, but it works and they are very considerate and responsive to your needs. I would highly recommend them.

I highly recommend Permanent Choice for laser hair removal needs. I went to Tracy in the downtown Minneapolis location. Tracy thoroughly consulted on the procedure and process. I felt she was attentive to my concerns/questions.

I have seen great improvement!

I'm in the middle of my treatment and so far so good. I have been so happy with the results that I decided to add my underarms on my next appointment. I used to shave my legs every other day. What a hassle. After my last treatment, I only have to shave them once every two weeks or so. What a time saver. I used to use hair removal on my arms weekly and now that has also been moved out to about every other week. Love our technician Ella. She is very professional and has lots of experience and knowledge.

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It went very well, Carol was wonderful and kept me comfortable throughout.







The results are very good.

My daughter needed to have the hair at her bikini area removed because
shaving wasn't working. Permanent Choice had a good special for half
price services before 2 pm. The technician was prompt and professional
and put my 17 year old at ease.

They are great because they have so many locations that I can usually get in right away. The staff is really friendly.

Overall I guess I'm pleased with the results. I had fairly significant hair coverage on my back in the flanks area and on the small of my back around the waist and tailbone. I also had very few stray, but thick and black hairs on my shoulders. I think this is pretty common in most men, but I wanted to have it all removed. At the initial consultation I was shown a lot of before and after photos where other men and women had gone from pretty dense hair coverage to smooth, clear skin. They told me after the initial treatment, hair growth would be significantly slowed and I would be 'wowed' but that it would grow back. I would need 4-6 subsequent treatments to get to a point where I would have permanently bare skin. I would also be billed per session rather than having to pay it all up front. The cost quoted was $475 per treatment. The first treatment went as they had outlined. I was indeed wowed with the results. The hair did grow back. I was concerned because it seems to grow back thicker than normal and with more volume then usual. They told me this was normal since the laser had stimulated growth. They said that with subsequent treatments it would be killed off. The treatments themselves were mildly painful. Take a rubberband and put it on your wrist like a watch. Snap it as hard as possible. Thats what each zap from the laser will feel like. Each zap covers maybe a 2inch by 2inch square. They will do the whole area then come back over it a second time. I thought the pain was pretty even and manageable. I didn't quite end up with the results I wanted. My skin isn't permanently bare. The hair is now a very light blonde color rather than black. It's very short and soft. It is very sparse and there isn't much of it at all. From 6-10 feet away you can't even tell I have hair there. After 6 treatments the technician stated my hair was too light to continue with treatments. This was as good as it was going to get. I like the new look but I feel it was expensive for what I got. I thought it was borderline on too expensive even if I could have gotten the optimal results. Since I didn't get there, I do feel I paid a bit much. I'd probably do it again. The company and the the technicians were great. Very good bedside manners and very flexible scheduling!