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AJ Rose Carpets & Flooring

Carpets or Rugs - Clean at Home, Tile: Ceramic and Porcelain - Repair, Carpet Repair, Refasten, or Stretch,

About us

New Saugus Location Now Open! Address: 1160 Broadway (Route 1 North), Saugus, MA 01906. Natick Location Address: 599 Worcester Rod (Route 9 West), Natick, MA 01760. Family-owned and operated since 1977, A.J. Rose Carpets & Flooring has been serving generations of Massachusetts business and homeowners with top-notch flooring and customer service. As your local Massachusetts carpet dealer, we offer a wide selection of leading carpet brands and other flooring custom fit for your home, including eco-friendly carpet made from recycled materials and flooring solutions from premium brands like Armstrong, Shaw, Karastan, Stainmaster, Couristan and Mohawk.

Business highlights

48 years of experience

Services we offer

Residential and commerical carpet, hardwood flooring sales and installation, laminate, luxury vinyl tile, reminants & green flooring., sheet vinyl, stock rolls, vinyl

Accepted Payment Methods

  • CreditCard
Reviews
4.7766 Reviews
Number of StarsImage of DistributionNumber of Ratings
5
80%
4
12%
3
5%
2
2%
1
1%
Showing 1-25 of 766 reviews
Michael D.
Aug 2025
1.0
$30,000
If I could give zero stars, I would. Words can barely capture how frustrating and painful this experience has been for me and my family, but I’ll do my best. From the start, this process was riddled with red flags. During our visit, the saleswoman had their cost from the manufacturer written on a sticky note right in front of us — roughly half of what we were being charged per square foot. Not only is that incredibly unprofessional, it made it clear that transparency and customer trust are not priorities here. It took weeks just to get our order processed because I couldn’t get anyone to return my calls. When we finally got a delivery timeline, we were told three weeks. Since we were flooring our entire house, we had to move everything out — a massive inconvenience. But three weeks came and went. No flooring. Eventually, we were told the materials had arrived… but were sitting in their warehouse, and all their trucks were booked for another two weeks. This delay forced us to put our belongings into storage during an already stressful move. When the flooring finally arrived, some of it was damaged — despite being told there was a “vigorous inspection process.” On top of that, the sales team had advised us to order the wrong stair pieces. And guess what? No returns. So now we’re stuck with over $1,000 worth of stair parts we can’t even use. Every time I contacted the sales staff, I got the same runaround — excuses for the delays, no accountability for the damaged product, and no help with the incorrect order. Then, to top it all off, they shipped additional stair pieces we had agreed to pay for, but instead of simply charging the card they already had on file, they called me twice while I was out of the country on a business trip. I missed the calls, and now they’re threatening to send it to collections — over their own billing failure. This entire experience has been disorganized, unprofessional, and frankly predatory. I would never recommend this company to anyone. Shop elsewhere if you value your time, money, and sanity.

Kaitlyn S.
Mar 2021
5.0
Yes, I recommend this pro
$2,000
AJ ARose is the Best carpet place we found. We had been to both of the box stores and a couple of local places and have been really turned off about their practices and the lack of accountability and transparency. We finally landed at AJ Rose and I wish I had gone there sooner. The sales people are all friendly and they will help you in the showroom but they are not pushy and will let you look around. They are happy to answer any questions you might have and help you find samples or a color that you’re looking for. Everyone that we dealt with was super professional very helpful and super punctual. Both the person who is coming to measure and the guys that came to install our carpet were there five minutes before our quoted time. I honestly cannot say enough good things about this company. Our carpet looks and feels amazing. We have a strange built-in bed platform and I thought it would take them quite a while to do it but clearly they were professionals and it took them no time at all.

Alexandra V.
Mar 2020
5.0
Yes, I recommend this pro
$10,000
Overall, we are very happy with AJ Rose's work. The new flooring is beautiful; they paid attention to detail like making sure floors were properly level, and they really dealt nicely with the many corners and odd shapes we had throughout the space, adding edging where needed and so forth. The quality of the work seems to be terrific. The installers were professional and very pleasant, and the salesman was both professional and responsive. We did need to point out, in the initial quote, an overestimate in the size of the area. We were able to negotiate a reduced price on the materials, due to some comparative shopping, which we certainly appreciate.

Caroline H.
Dec 2019
1.0
$3,000
I chose AJ Rose, based upon the excellent online reviews, and didn't hesitate, even though they were high in price. I was happy to pay for a quality install. I had cleared out the entire upstairs so we could paint and change light fixtures and give the installers free space to work in. It took a couple of weeks for the carpet to come in and arrange an install date. It was supposed to happen "first thing" and take "3-4 hours" (small job, 2 square bedrooms and stairs/landing area). One tech arrived after 10 saying he was suppose to be there at 9 and he was waiting on another person(s) to show. Work got started around 11 AM , 3 or 4 different workers took turns napping in one of their trucks. It sounded like a heard of elephants was upstairs in our old home. I left to go into work for a bit, though I was suppose to work much longer (after the job was complete), I came home and they hadn't installed the bedrooms but told me "25 minutes" I asked if there were issues? and was told nothing. One of them told me they hadn't slept, they had worked all night on a commercial project. I saw one tech gluing a lot...We had new beds being delivered by Cardis, which was almost 6PM. They arrived without issue. I took a look at the upholstered area and asked one tech to fix it..he proceeded to put about 30 more staples in it, marking the wall up with every strike. At that point, after almost 8 hours, they left. I contacted Robert our salesperson, sent pictured and began a very exhausting process with them. Robert instructed me to contact the installers myself and set up time to fix it and was clear that they had the right to fix it. I then found out that AJ Rose contracted out to Teo's Flooring for our failed carpet install. Though nice to talk to, I had no trust in this and wondered why I was the one in charge of making things right. I explained to Robert that we needed additional carpet ordered and I couldn't take any more time off of work for this project. I also requested that he come take a look for himself. He missed that appointment due to poor planning for traffic....I left work early to accommodate. We rescheduled for a Tuesday I was suppose to be on vacation, again, I asked that they come with carpet and to work, not just waste my time...which they looked at the poor install, agreed to more carpet was needed to fix the issues. We went back and forth over the condition of our subfloor. We ended up calling in a contractor who recommended the carpet be rolled up so we could repair it. All of the planks need screwing, and possible replacement. In speaking with a couple of local co's they would have done this during install, or alerted us to the issues asap. In dealing with an older home, the salesperson should have considered the need for this during the initial meeting. I did not realize this until after we had our contractor come. I kept trying to explain the crunching and creaking I was feeling with the new floor. I had very lengthy conversations/correspondence trying to get this recognized. Our contractor knew right away what it was. I also believe the previous pad must have been of better quality and installed properly. Now we have a creaky mess, 7 weeks of boxes and not finding things. I believe AJ Rose thought I wanted them to pay for a new subfloor, which was Not the case. I asked them to roll up the carpet, allow our contractor to fix the floor, then return and reinstall the carpet. With the job they did, the only option here was to perform a reinstall. They also repeatedly required me not to post any pictures or reviews on social media, and they would come and fix the carpet. Yes, in writing. I agreed as long as the job was done well. I thought we had reached an agreement and set dates, make arrangements with contractor and work. I received a follow up email stating they would not return. Yes, they did end up refunding me, but I have a really nice carpet that needs to be pulled up. I also must mention that the workers left behind a razor in the bedroom that my 7 year old, of course, picked up and cut his finger on. At this point I am trying to get another company in to help rectify this mess, during the holidays.... I did not get a "free" carpet and pad...this has cost me so much time and energy and now more money to fix...the public needs to know that AJ Rose works very hard to maintain all positive reviews online, so much so that they use it as a tool. I hope this helps one person to not end up in this situation. The company is not required to be registered/bonded/insured according to them. They contract out to overworked and/or unexperienced installers and then put up all kinds of roadblocks and unreasonable stipulations in rectifying a project that is completely failed. Older homeowners, stay away from this company...go with a licensed contractor. Very hard lessons learned and still in a mess.

Dilly W.
Oct 2018
5.0
Yes, I recommend this pro
$8,000
They were easy to work with and came on time and installed the carpet with no issues. I am satisfied with the work and product.

Kathleen M.
Mar 2018
3.0
Yes, I recommend this pro
$2,100
Check the square footage that you are paying for!! Carpet, pad and install prices are based on that SF. Happy with selection of carpets and salesperson. AJ Rose measured rooms, but I never saw their measurements until I requested a receipt, which was after I had made a down payment and installation was scheduled. Their estimate was approx 25% more than what I had rounded up for the two rooms. Price was still reasonable, so I expected lots of spare remnants at the time of installation. Nothing was left! This may be how all carpet stores/installers work, but it's worth questioning.

Zachary R.
Sep 2017
2.0
$1,900
We started out good and explained how we were looking to get the flooring installed within the coming month. It was July 10 and we were hoping to have things installed by the 21st of August. We knew it was aggressive but she assured us it would be fine. The contractors came out and assessed the job and brought the information back to the office. It then took over a week to get the quote when the contractors said our sales rep would have it turned around over the weekend and to just call. My wife called every day for 5 days and did not get a response. Finally when we did get a response and we went in to talk about it and sign the contract we were told the soonest they could do the flooring would be after we had moved in to the house. Frustrated and upset about this we ended up purchasing similar materials from Lowes for half the price and installing the click in ourselves. This set back our packing for the move. We still haven't been able to finish unpacking since we have a newborn and we lost 4 days to looking and getting new material plus installing. For the carpet install they for got to carpet the poles and did a poor job on the floor. There are 'divot' areas in the carpet where it feels like there is less padding. I had all the carpet up previously and the slab was smooth and in good condition. When the came back to do the poles after I had to go back and tell them they missed them they left there trash, and used items from our house without permission. They also left a piece of carpet with contact cement on a step and the step now needs to be sanded down to remove the cement.

DAVID H.
Sep 2017
5.0
Yes, I recommend this pro
$120
.

Marie G.
Aug 2017
5.0
Yes, I recommend this pro
$3,400
It was excellent. John was punctual, courteous, helpful, and did very professional work.

SHREE T.
Jul 2017
5.0
Yes, I recommend this pro
$7,100
The prices were clearly explained up front. They measurer came and measured the squarefootage of the house. We were taken aback by how much carpet was needed (almost 1200 sqft for about 1000 sqft of floor space) . They gave us a detailed explanation with the drawing of the house etc. So we went ahead with it. The carpet came in about three weeks after it was ordered. I was a little worried that It wont arrive in time for our move four weeks after we ordered the carpet. The sales rep followed up with me to put my worries to ease. The actual installation was very fast and they installed everything in one day! Cleaned up after themselves very well. We were left with about 40 ft of extra carpet.

Roger B.
Jun 2017
5.0
Yes, I recommend this pro
Quite well, with the exception that another contractor was substituted for the vinyl flooring work in the bathroom at the last minute... Although the replacement contractor did do an excellent job ... The communication could have been better ... Also the hardwood floor installer that they used was excellent... We used name brand materials, and they were fine.

Janet N.
Mar 2017
5.0
Yes, I recommend this pro
$3,300
The staff at A.J. Rose was very helpful. They offered help and recommendations but also allowed time to browse without pressure. Samples are available to take home to verify color choice-definitely worth doing. They offer a variety of choices and price ranges. Installation was completed by a contractor they recommended. He took care with the details and was professional throughout. Very pleased with the outcome. Cost listed below does not include installation cost.

Tim C.
Jan 2017
5.0
Yes, I recommend this pro
unknown

Paula G.
Nov 2016
5.0
Yes, I recommend this pro
Excellent top quality service and installation ...I highly recommend this company they are awesome?

Kelsey D.
Oct 2016
5.0
Yes, I recommend this pro
*This review is for the Framingham location* We're overall very happy with AJ Rose. We needed to install hardwood in the one bedroom of our house that didn't have it to begin with. We decided on red oak. Salesperson who helped us was very patient and professional, even near the closing time at their shop. We scheduled an install through one of their contractors, Mike. The install took about 1 and a half days for approximately 300 sq ft. We had a delayed start on the first day due to a previous job going long, but Mike was able to come back within a couple of days and finish by the afternoon. We're very happy with the result and Mike was great to work with.

Lew C.
Sep 2016
5.0
Yes, I recommend this pro
A little slow on getting the carpet ordered but once it was installed, it was worth the extra wait.

MaryEllen D.
Jul 2016
5.0
Yes, I recommend this pro
unknown

Geraldine C.
Jul 2016
5.0
Yes, I recommend this pro
unknown

GAIL P.
Jul 2016
5.0
Yes, I recommend this pro
$400
Very smoothly. Was particularly impressed with salesman, C.J. He was very helpful and professional throughout the process.

Angeline C.
Jul 2016
3.0
unknown

Hema V.
Jun 2016
4.0
Yes, I recommend this pro
unknown

Tim H.
Jun 2016
4.0
Yes, I recommend this pro
Went fine no problems at all. I would use them again in the future.

James C.
May 2016
5.0
Yes, I recommend this pro
unknown

Evan L.
May 2016
4.0
$2,200
unknown

Andrea A.
May 2016
5.0
Yes, I recommend this pro
$2,300
unknown
...
Showing 1-25 of 766

Licensing

State Contractor License Requirements

All statements concerning insurance, licenses, and bonds are informational only, and are self-reported. Since insurance, licenses and bonds can expire and can be cancelled, homeowners should always check such information for themselves. To find more licensing information for your state, visit our Find Licensing Requirements page.

*Contact business to see additional licenses.

FAQ

AJ Rose Carpets & Flooring is currently rated 4.7 overall out of 5.

AJ Rose Carpets & Flooring accepts the following forms of payment: CreditCard

No, AJ Rose Carpets & Flooring does not offer free project estimates.

No, AJ Rose Carpets & Flooring does not offer eco-friendly accreditations.

No, AJ Rose Carpets & Flooring does not offer a senior discount.

No, AJ Rose Carpets & Flooring does not offer emergency services.

No, AJ Rose Carpets & Flooring does not offer warranties.