First, Charlie was able to accommodate my schedule in order to come to my house and give me a quote. This was a good sign. The lifetime guarantee on the insulation was also something that is was extremely interested in. Second, when Aladdin's people came out to install the insulation, they were very professional and timely in completing the work. Of note, shortly after having the insulation blown in our attic, we lost power to 2 bedrooms upstairs. When I called Charlie to tell him the situation and that I was going to have to hire a electrician to fix the problem, Charlie insisted that if it was something that his people did, Aladdin would pick up the bill. Well, after having the electrician out to our house we found out that the issue was faulty wiring that a previous electrician installed and it was not caused by Charlie's people. All in all, it was really good to know that Aladdin will stand by their work and was willing to pay for anything that happened as a result of the installation of the insulation. I will definitely be recommending Aladdin to my friends and family. Jonathan S.